Until a couple of years ago video conferencing was just thought to be something that could be used for socialising.  While there were a few e early adopters of this technology the last majority never anticipated it being an essential tool in business today. Many companies have their own lavish conference rooms, servers and storage setup on-premises As people were pretty skeptical and cautious about data and core operations being hosted on the cloud. 

But as Technology should have it, the cloud and video conferencing carved an integral space for itself in the modern business world where working remotely has become the need of the hour. From merely being a tool to enable daily functionality, cloud video conferencing, and SaaS products have proven to be an essential part of daily operations that improve efficiency and collaboration amongst teams. Needless to say, the pandemic definitely had a role to play in expediting the adoption for these  irrespective of the organization type, industry and more.

Realising the potential that cloud video conferencing and SAS products offer, most companies today are turning to video conferencing as an  important tool in encouraging productivity collaboration and efficiency in the work environment, be it remote, hybrid or on site. Although adoption of these technologies was rapid we also encountered some new problems which could be resolved by the latest solution of Video enabled meeting rooms. 

Now for those who are wondering…

What are video enabled meeting room and how are they different from regular meeting rooms?

Video enabled meeting rooms are actually regular meeting rooms that are fitted with the hardware and software infrastructure to support video conferencing seamlessly. This setup one touch control to Join, present or end any meetings. The speaker and microphone systems included enable comfortable audio experience along with fine lighting and adequate internet connectivity.   

These conference rooms are specifically designed keeping in mind the global nature of the business for which remote connectivity and accessibility is much required. The bonus is while no virtual meets are ongoing in these enterprise VC rooms ; they can also be used as regular meeting rooms. The infrastructure used in these conference rooms can be easily scalable to accommodate larger/smaller gatherings as and when the needs diversify. 

Now again some of you might be thinking “ video conferencing did exist…so…

Why is cloud video conferencing the rage now? 

You should know Cloud video conferencing has a multitude of benefits over the traditional video conferencing solutions. For starters they are much more easier to set up use and scale but will well and to the details for the one by one below:

1. Scalability: Cloud video conferencing allows you to enjoy scale ability with minimal effort allowing companies to easily arrange and host virtual conferences irrespective of the size of the gathering whether you are a small team situated in the same office or a large Global Enterprise cloud based solutions can cater to your needs without any further hardware or infrastructure upgrades.
2. Flexibility: Enterprise VC rooms with cloud conferencing capabilities of a turn off flexibility to the users. You can join from any part of the globe with just a good internet connection and the experience will be smooth and effortless. It is due to this very flexibility that cloud video conferencing is widely accepted regardless of your location while fostering productivity and work life balance.
3. Cost effectiveness: Cloud video conferencing and Enterprise VC rooms eliminate the need for expensive hardware investments and maintenance cost that is associated with the traditional video conferencing systems.  you can benefit from a pay-as-you-go model which allows you to only pay for the features and capacity that you use resulting in significant causes over time. 
4. Enhanced security:  all the leading cloud video conferencing  providers implement a multitude of robust security measures to protect the sensitive data of your organisation and to ensure privacy during meetings.  features such as end-to-end encryption, multi- factor authentication and secure data centres also offer peace of mind to users by removing the risk of unauthorised access and data breaches. 
5. Integration:  Cloud video conferencing platforms Can usually be integrated seamlessly with other productivity tools such as business applications, emails, calendars, and project management software.  This integration helps streamline the workflow making it easier for users to schedule, join and manage meetings within a comfortable and familiar environment.
6. Reliability:  Cloud based solutions are easily available,  while offering up time to minimise disruptions and on the whole offering smooth Communication. 
7. Advanced features:  cloud video conferencing platforms offer a wide range of advanced features and functionalities such as screen sharing, virtual backgrounds, real time chatting, recording capabilities and much more.  They also have the benefit of Newer features being introduced effortlessly as improvements under different versions/updates.
8. Analytics and insights:  cloud video conferencing platforms often provide analytics and reporting tools as well. These tools offer valuable insights into the  performance of the meeting engaging the attendees and other usage trends.  The data provided can be analysed to derive effective communication strategies and identify areas for improvement. 

Conclusion on Cloud Video Conferencing: 

Based on our observations, we believe it’s safe to say most organisations have come to prefer cloud video conferencing and Enterprise VC rooms as a vital part of their business operations thanks to their affordability, efficiency, and ROI amongst many other factors. And this technology is here to stay; with bundles of features and advancements being made frequently.  Cloud video conferencing is the new normal way to conference.